Tournament operator BLAST starts commercial breaks right during matches on Twitch.
Viewers report that advertising even interrupts rounds. For example, one of the screenshots shows how, during the match, seven must-see ads were included in the stream.
What does advertising at tournaments usually look like?
Often, at large events, there is no embedded Twitch advertising at all. This is because tournament operators have enough sponsors, whose advertising is included in the breaks between maps and matches directly on the broadcast. And if built-in Twitch advertising is used, then only between maps or matches.
What kind of advertising is used on BLAST RMR?
According to users, BLAST.tv Paris Major European RMR A moderators are running basic Twitch ads right during the matches. At the same time, the advertisement is very long - often, it is several videos in a row during the rounds. In addition, advertisements appear almost every game. So matches are impossible to watch.
Why did BLAST make such a decision?
At first, users were confused about why organizers had spoiled the viewers' viewing experience so much. However, a reasonably clear explanation appeared after visiting the official BLAST site.
On all RMRs, the tournament operator advertises his site and invites viewers to watch the broadcast there. There is no advertising on the official website. Perhaps, BLAST "bombards" viewers with advertising only for this reason, to drive traffic to its official resource, which has its own chat function and other interactive functions. In this case, BLAST is trying to attract attention to its site in a highly disgusting way, preventing viewers from using a convenient platform.
BLAST fails
There are more and more problems at BLAST major cycle tournaments. At first, many questions for open qualifications, which were passed through strange clients, did not correspond to the earlier selection ones. After that, some teams had problems with travel, and numerous violations of Valve's rules were found on the American and Asian RMR.
After such precedents, one becomes afraid of the major itself because there was no such thing at RMR or other TOs.
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